For health and wellness practitioners and coaches
MARKET YOUR HEALTH BIZ ON SOCIAL MEDIA... WITHOUT SELLING YOUR SOUL
You're sick of trying to figure out what to post about, and you're done with all the prompts, trends and templates that just never feel right. Now it's time for an approach to social that's specially designed for health, wellness and coaching - one that taps into the energy, insight and empathy you already bring to your client work.
SOCIAL MEDIA WORKSHOP FOR HEALTH PRACTITIONERS & COACHES
FACE-TO-FACE • NEUTRAL BAY, SYDNEY • FRIDAY 16th OCTOBER
Super-early bird $297 - save $100. Offer ends in...
Super-early bird $297 - save $100.
Offer ends in...
If you find social media icky or intimidating, you're not alone
Every week, practitioners and coaches confide in me about their stumbling blocks around marketing and social media, saying things like:
I know I should be marketing more on social, but I don't know what to post about
I want to market my business, but it feels manipulative and sales-y
I'm scared to put myself out there - it feels cringe-y and confronting
I post now and then, but I don't really know what I'm doing and it doesn't seem to achieve anything
I've tried learning from social media experts, but their advice just doesn't really work for my health business - and some of it just doesn't feel ethical or appropriate for the way I work
If that's you, I'd love you to join me on Friday 16th October in Neutral Bay for this face-to-face workshop, which is designed to give you a different way to approach social - one that's built on your empathy, insight and genuine client care, and grounded in the marketing strategies that are most effective for small health and wellness brands.
SOCIAL MEDIA WORKSHOP FOR HEALTH PRACTITIONERS & COACHES
FRIDAY 16th OCTOBER • NEUTRAL BAY
Super-early bird $297 - save $100
You already understand how to communicate with your clients in a way that resonates with them
SOCIAL MEDIA MARKETING IS JUST ANOTHER PLACE TO NURTURE YOUR CONNECTION WITH THEM
Since you work in health, wellness or coaching, you're probably already aware of the vital role communication plays in your client relationships.
And you also know the impact your empathy, intuition and ability to spot patterns has on the people you work with and the changes you help them achieve.
In this workshop, we'll bring those same strengths to your marketing, so you're sharing content that skips the hard sell and instead draws on your own experience, ideas, and ways of working to attract new people into your world and nurture relationships with them.
Whether you work with clients face-to-face, online or in group programs, this workshop was created with you in mind!
THIS WORKSHOP IS FOR YOU IF...
You want to be intentional and strategic about what you say, why you're saying it, and how you show up on social
You want to stand out online with your own unique content
You want to create a social presence that attracts the right people to your work
You're aware of the energies at play in your business and want your intuition and insight to help shape your marketing
IT WON'T SUIT YOU IF...
You're looking for prompts, templates or cookie-cutter formulas to short-cut the thinking for you
You don't want to share your ideas, experience or voice
You're mostly looking for help with graphic design, video production, scheduling software, ad strategy or tech tools
You're seeking a purely tactical, check-list based approach to marketing, without personal reflection or energetic aspects
SOCIAL MEDIA WORKSHOP FOR HEALTH PRACTITIONERS & COACHES
FRIDAY 16th OCTOBER • NEUTRAL BAY
Let's bring both strategy and energy to your social media
HERE'S WHAT'S INCLUDED IN THE WORKSHOP
This is a live, face-to-face workshop that's both practical and energetic. We'll work through a series of guided meditations and hands-on content exercises to arrive at a simple social strategy that's unique to you and your work - and designed to resonate with your ideal clients.
Along the way we'll cover all the foundations of effective social media content strategy, including:
WHO: We'll tune into who your ideal client is, what matters most to them, and what makes you exactly the right person to support them in their journey
WHAT: We'll identify what you want to be known for, and use your goals to arrive at three content themes for you to focus on, plus create a system for generating ideas around them
WHY: Your intention matters. Learn how to give every social post a job so that all your content is working towards the same goals
HOW: We'll get specific about how you want to show up in your marketing, factoring in both the energy you share and the post formats that'll work best for what you're trying to achieve
WHEN: How often should you be posting? And when will you create your content? Let's create an approach that's sustainable for you
It all ties together to become your personalised social media strategy, so that instead of constantly wondering what to post, you'll have clear themes, meaningful ideas and an intentional way of showing up that you can keep building on.
SOCIAL MEDIA WORKSHOP FOR HEALTH PRACTITIONERS & COACHES
FRIDAY 16th OCTOBER • NEUTRAL BAY
Super-early bird $297 - save $100
Ready to start doing social differently?
THIS ISN'T JUST A SMART INVESTMENT - WE'LL HAVE FUN TOO!
Block out Friday 16th October as a client-free day, and come and join a friendly bunch of like-minded fellow practitioners and coaches for a day packed with ideas and inspiration.
You'll learn skills you can lean on over and over again, and go home with:
Around 30 of your own ideas, mapped out and ready for you to create and publish in coming weeks
A couple of cornerstone social posts created to get you started, so you leave with momentum, not just handouts
Clarity about the topics to post about so you can build a social presence centred on your business goals
Deeper insights into your ideal clients and what they want and need to hear from you
Greater confidence about how you want to show up online and what you're ready to be known for
A system for quickly capturing content ideas and inspiration on the go, so you're never scrambling for what to post
PRICING:
SUPER-EARLY BIRD: $297 - SAVE $100 (offer ends Sunday 6th September)
EARLY BIRD: $347 - SAVE $50 (offer ends Tuesday 6th October)
REGULAR PRICE: $397
Prices include GST.
SOCIAL MEDIA WORKSHOP FOR HEALTH PRACTITIONERS & COACHES
FRIDAY 16th OCTOBER • NEUTRAL BAY
Super-early bird $297 - save $100
Meet your teacher, Jayne Tancred
MARKETING COACH & COPYWRITER, SPECIALISING IN HEALTH AND WELLNESS
I'm a marketing coach and natural health copywriter with 30 years’ experience helping health and wellness businesses get their message out - including creating social media content for some of Australia’s favourite health brands.
I’m a qualified naturopath, herbalist, nutritionist and energetic healer too - and you might also know me as co-founder of Tribe of the Tree flower essences.
I firmly believe that for the world to be a happier, healthier place, businesses like yours need to thrive, so I've created this workshop to help you do just that.
It's based on a holistic approach that respects the way you work, the clients you support, and the energy you bring to what you do.
My goal with this workshop is to help you get clearer and more intentional about what you share, while bringing more of your own energy, expertise and insight into the way you show up.
I hope you can join us on Friday 16th October!
Jayne
Workshop FAQs
Who is this workshop for?
It's for health and wellness practitioners and coaches who work face-to-face, online or in group programs, and who want to use social media marketing to become known for their expertise and attract the right people to their work. If you're not sure whether it's what you need, let's have a chat so you can work out whether it'll be a good fit for you. You can schedule a free 15-minute call with me by clicking here.
I outsource my marketing or use AI - is it worth my time and money?
Yes - definitely. Even if you're not creating your social content yourself, you always want to be in the driving seat of what's published, because nobody knows your ideal clients or your work as well as you do. The content you get from your writer or AI will only ever be as good as the input you give them.
What kinds of marketing will this workshop help with?
We're focusing on social media, because it's where most praccies and coaches concentrate their marketing efforts. But the insights you gain will be transferable to other types of marketing you do too, including your email newsletter and your blog.
How much is the workshop?
> SUPER-EARLY BIRD PRICE: $297 - SAVE $100 (offer ends Sunday 6th September)
> EARLY BIRD PRICE: $347 - SAVE $50 (offer ends Tuesday 6th October)
> REGULAR PRICE: $397
Prices include GST. Morning and afternoon tea will be provided. BYO lunch or buy it nearby.
I'm not a service provider - I sell products. Will this workshop be suitable for me?
No. This workshop has been specially created for practitioners and coaches. However, I work with product-based health businesses all the time, so if you're wondering if I can help you, send me a message or book a free call with me and let's chat. I'll look forward to hearing from you.
Will you be covering the advertising rules that apply to my kind of business?
Not specifically, because everyone who's attending is subject to different rules, but as a health industry marketing specialist, I'm always conscious of the various regulatory issues involved - so it's likely we'll touch on them from time to time. Ultimately, it's your responsibility to tailor your marketing content to your own industry guidelines and scope of practice.
I'm not into the woo-woo stuff. Is this workshop for me?
Probably not. I've created this workshop at the request of practitioners and coaches who've been craving an energetic approach to social media marketing. If you prefer to avoid the woo, please get in touch letting me know a bit about your business and I'll suggest some alternative ways I might be able to help you.
When and where is the workshop?
This is an in-person, face-to-face workshop.
Date: Friday 16th October 2026
Time: 9.30am - 4pm
Venue: Gassho Wellness Centre, Unit 113, 40 Yeo Street, Neutral Bay
How do I get there? Where do I park?
Gassho Wellness Centre is just a short walk from the main bus stop at Neutral Bay, so it's easily accessible by public transport. (The bus from Wynyard station takes around 15 minutes).
If you're driving, free all-day, on-street parking is available about 10 minutes walk away on Wycombe or Shellcove Roads. Paid parking is available in the Woolworths carpark in Rangers Road or the nearby Big Bear Shopping Centre for $40-50 per day.
Get directions
I can't attend. Is there another date, or an online version?
Not at this stage, but I'll schedule another face-to-face session and/or create an online version if enough people are interested. If that's you, contact me here letting me know and I'll make sure you're the first to hear about it if I decide to go ahead.
What's your refund policy?
Bookings are non-refundable for change of mind.
However, if you're genuinely unable to participate for reasons beyond your control, you'll receive a credit for the full amount that you paid that you can use towards a future program or service, provided you give me at least 7-days notice before the workshop date. Credits will be valid for 12 months.
Still wondering if this is the right workshop for you?
I'd love to answer any additional questions you have, and to help you work out whether this is the next right step for you and your business. Please book a free call with me here and we can talk it through.
SOCIAL MEDIA WORKSHOP FOR HEALTH PRACTITIONERS & COACHES
FRIDAY 16th OCTOBER • NEUTRAL BAY
Super-early bird $297 - save $100
Kind words from students of my past programs
Marketing has always been one of those things that was "hard" for me. I've been inconsistent in showing up, and didn't even know what my message was for years! Whenever someone mentioned marketing, I'd roll my eyes and groan with dread. As for creating an avatar and finding my niche... OMG! The worst! But now I have a map to follow, which takes a big chunk of doubt and hesitation out of the process. I feel like it's so much more possible for me to be consistent and feel more confident creating relevant content. It’s been so much fun AND I now feel like I know what I'm doing!
If you’re thinking about doing Jayne’s Your Marketing Messaging Garden course, do it! You won’t regret it! The biggest change for me is how much clarity I have now on my audience and how to create the angles and messaging that resonate the most strongly with them. We deliver a client-centric experience and now our communication reflects that.
Before doing Your Marketing Messaging Garden I had only vague notions about how to proceed with my marketing. Lack of knowledge, low motivation for marketing and fear of commitment all held me back. Now I'm motivated, confident, and not scared to get out there. I've expanded my horizons and am progressing forward in do-able steps. I recommend this course without reservation - but more than that, I want to stress how enjoyable it is, and how wonderful the info and encouragement I've received has been. Thanks a million - it was fun, informative and empowering.
This course was amazing Jayne! I highly recommend Your Marketing Messaging Garden to anyone seeing clarity on their marketing message and offerings. Well worth it! The course is perfect for anyone who’s feeling stuck and struggling to articulate their product and messaging in a way that resonates with their ideal client. I also loved the momentum, accountability and connecting with the other women in the course community. Thanks again Jayne!
I highly recommend the Your Marketing Messaging Garden course, especially for those who haven't had any experience in marketing. Jayne shares so many insights and valuable content, it's like marketing 101 condensed into just a few weeks. The best bit is the teachings are applied and actionable, it's hands on and not just theory. I've started really considering what and how I post and have given myself permission to brag in my marketing!
Jayne, your workshop, Social Media Basics for Reflexology Practitioners, presented to our NSW Branch members, was educational, relevant, motivating and personally achievable. The practical component gave us the opportunity to play with our devices and apply what we’d learnt in a creative and supportive environment. Thank you for helping me feel confident promoting my practice through social media.
I acknowledge the Guringai people, Traditional Custodians of the land on which I live and work, and pay my respects to their Elders past, present and emerging, and to all Aboriginal and Torres Strait Islander peoples.
Jayne Tancred © 2008-2026 All Rights Reserved
ABN: 62 928 126 060
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