NEW 6-week COURSE!

MARKETING MESSAGING

FOR COACHES, CONSULTANTS & NATURAL HEALTH PRACTITIONERS

Hurry - DOORS CLOSE WEDNESDAY 9TH october!

LET'S GET YOUR MARKETING MESSAGING SORTED!

This brand new 6-week program is for coaches, consultants, natural health practitioners and other service providers who want to get smart and strategic about their marketing.

If you're sick of putting time, money and energy into your marketing content only to find that it just never seems to move the needle for your business, this course has been developed with YOU in mind.

And if you're not actually doing any marketing at all right now because it's all just to hard, frustrating and prone to feeling like a waste of time, then you'll DEFINITELY want to join us!

Because when your marketing messaging is laser-focused, so many other things just click into place:

  • You attract the BEST clients - and more of them!

  • Your marketing activity becomes more effective, bringing cash into your business

  • You become known as an expert in your field or niche (and can price your services accordingly)

  • You're able to streamline your idea generation and content creation so you can focus your energy on making an impact with the amazing work that only you can do

SO LET'S GET YOUR MARKETING MESSAGING ON TRACK!

Over six weeks together, we’ll work through key elements of your brand and business to build a Messaging Roadmap you can use to guide your marketing content creation and keep it on track, now and in the future.

My intention is to equip you to: 

  • Align your marketing material with your business objectives

  • Develop a deeper sense of intimacy with your current and future clients – and help them get to know, like and trust YOU too!

  • Focus on the true benefits your dream clients gain from working with you, and how to communicate your solutions in a way that resonates with them

  • Make quick, streamlined and strategically sound decisions about what to say in your marketing and where to prioritise your efforts

  • Lean into your purpose as a business owner and become more confident sharing your unique magic with the world

  • Bring intention and strategy to ALL the different types of marketing content you create, from social media and blog posts to emails, website copy, and more

  • Tap into the empathy that already makes you such an amazing coach, healer or consultant and turn it into your secret marketing superpower! 

WHAT'S COVERED IN THE MARKETING MESSAGING COURSE?

Jayne Tancred
  • Your purpose: Clarifying what you intend your marketing activity to achieve for you on a personal and business level

  • Your presence: How you want your business and brand to be perceived by others, and how to consciously frame your marketing messages with that goal in mind

  • Your positioning: How to effectively explain what you do, why it matters to prospective clients, and how your way of doing it is different to other options they might choose

  • Your people: Not just the demographic characteristics of your ideal clients (like their gender, age and geography), but also the deeper personal stuff about what makes them tick, what their needs and wants are, and what they need to believe before they're ready to buy from you

  • Your products, packages and services: How to communicate their value and make it easy for clients to determine whether what you're offering is the right fit for them

  • Your proof points: How to demonstrate your expertise and credibility - even if you're in an industry where you can't rely on testimonials to do that for you

  • It all ties together to become your personalised Messaging Roadmap: A unique messaging framework for your business that you'll want to put at the heart and soul of your marketing content going forward

GET IN NOW AT THE SPECIAL INTRODUCTORY PRICE!

Marketing Messaging is a brand new course, and I'm offering it at a never-to-be repeated discount price for this introductory round only! (Future rounds of the program will be at a significantly higher price point, so I strongly encourage you to join in now).

  • Earlybird price: Just $399 - save $100 (offer ends Wednesday 2nd October)

  • Regular price: $499 (doors close Wednesday 9th October)

  • Add the VIP upgrade for just $150

Honestly, this is extraordinary value - especially when you consider the impact that uplevelling your messaging is going to have on your business and on your confidence and skill as a marketer.

And it means you get to tap into my decades of marketing insight and experience for a fraction of the price you'd pay for one-on-one coaching or consulting with me.

➡️ Click here if you're ready to take up this awesome offer and get yourself all booked in! ➡️

UPGRADE TO VIP FOR EVEN MORE PERSONAL ATTENTION!

Add the VIP Upgrade to your booking at the checkout for just $150 and receive:

  • A 30-minute one-on-one session with me at the start of the course to review your current messaging status and help you identify your priorities 📝

  • Personalised feedback on your homework tasks each week to help you refine and polish the material you create so it sparkles!

  • And a second 30-minute one-on-one session at the end of the course to review your amazing progress and strategically plan your next steps 🧭

Keen to get all the VIP upgrades? Click here to enrol in the program, and tick the box selecting the VIP option at the checkout.

MEET YOUR TEACHER

Hi there, I'm Jayne Tancred 👋🏼.

I'm a naturopath, herbalist and nutritionist with almost 30 years of experience creating marketing content for natural health and wellness businesses. My marketing, copywriting and coaching clients encompass all aspects of the natural health and wellness industry, from large multinational supplement brands to solo practitioners, coaches and consultants - and everything in between.

I believe that for the world to be a happier, healthier place, businesses like yours need to thrive. 

To do that, you need marketing that both resonates with your audience and aligns with your vision, values and business objectives. 

I've created this 6-week course to provide you with a simple framework that you can use to guide your marketing content creation, and I can't wait to share it with you!

I hope you can join us!

Jayne Tancred

FREQUENTLY ASKED QUESTIONS

Who is the Marketing Messaging Course for?

The Marketing Messaging Course has been specially designed for coaches, consultants, natural health practitioners and other service providers. If you’re not sure whether it’s what you need, let’s have a chat so can work out whether it’s a good fit for you. You can schedule a call with me by clicking here.

I outsource my marketing content or use ChatGPT. Is the Marketing Messaging Course suitable for me?

Yes - definitely. You always want to be in the driving seat of your marketing strategy, even if you’re not actually creating your content yourself, because the content you get from your writer or AI will only ever be as good as the input they receive from you. This program will help you create strategically sound briefs and prompts so that you get great outcomes that are aligned with your business goals.

What kinds of marketing content will the Marketing Messaging Course help with?

This course will help you create ALL the marketing content you need in your business, from 10-second social posts to in-depth long-form written material and much, much more. In fact, whatever marketing content you need or want to create, the principles you learn and the Messaging Roadmap you build during this program will guide you in the right direction.

How much is the Marketing Messaging Course?

Earlybird price ending 2nd October: $399.

Regular price: $499

Add the VIP upgrade for just $150.

Please note: I’m running this first version of the Marketing Messaging Course at a very significant discount as I’ll be refining the course content as we progress through the material in response to student feedback. This is a never-to-be repeated introductory offer, and the price will significantly increase in the future.

All pricing is in Australian dollars (AUD), and includes GST for Australian residents.

Please contact me if you’d like to discuss a payment plan.

Can I pay in instalments? Do you have a payment plan?

Please contact me if you’d like to discuss a payment plan.

What’s included in the VIP Upgrade?

Add the VIP Upgrade to your booking for just $150 and receive:

💚 A 30-minute one-on-one session with me at the start of the course to review your current messaging status and help you identify your priorities

🧡 Personalised feedback on your homework tasks each week via email or WhatsApp

💚 And a second 30-minute one-on-one session towards the end of the course to review your progress and plan your next steps

Will you be giving me feedback on my marketing material as part of the course?

We’ll be sharing feedback and progress from various class members within our student group as we work through the course.

In addition, those who purchase the VIP Upgrade will receive 2 x 30-minute private calls with me at the start and end of the course, plus my personalised feedback on their homework tasks.

I’m not a service provider – I sell products. Will this course be suitable for me?

This iteration of the Marketing Messaging Course has been specially designed for service providers, so it may not be the best fit for you right now. But never fear! I’m working on a product-focused version of the program too and will be offering it soon – that version will include less emphasis on personal branding and thought leadership, and more focus on the way people buy products in-store and online. Click here to send me a message letting me know if you'd like to join the waiting list for it. You’re also welcome to schedule a call with me if you’d like to discuss whether to join in now or wait and join the Marketing Messaging for Products when it's available.

How and when is the Marketing Messaging Course delivered? How much time should I set aside?

We’ll have one live session of 60-75 minutes per week, at 12 noon on Thursdays (Sydney, Australia time, i.e. AEDT), starting Thursday 10th October 2024. These lunch’n’learn sessions will be recorded for those who can’t join us live. 

There’ll also be some homework tasks to complete each week, at whatever time suits you. Expect those to take around 1-2 hours, depending on the specific task and on how much thought you’ve already put into your brand and messaging. 

In between, we’ll be chatting online in a dedicated group, so you can share your progress and ask any questions that come up.

When does the Marketing Messaging Course start?

Thursday 10th October, at midday. I’m based in Sydney, Australia, and we’re in the AEDT timezone

I can’t attend live – is it still worth doing the Marketing Messaging Course?

Absolutely! You’ll still have access to all the video lessons, worksheets and group discussions, so please don’t let the timing of the live elements of the program hold you back. Feel free to contact me here if you have any questions about how it will work.

How do I access the course?

You’ll receive personal log-in details to the course portal via email after your registration and payment has been received. If you’re enrolled in the course and have lost your log-in details, contact me here and I’ll get you set up again ASAP.

How long will the course materials be available?

Your course materials will be available in my student portal for a minimum of 12 months. If I decide to cancel the program or to stop offering training in the future, I’ll let you know, and will give you at least 3 months notice so you can access your course material before it is removed.

What's your refund policy?

Due to the digital nature of online training programs, bookings are non-refundable. However, if you become unable to participate in a program due to reasons beyond your control, you are able to receive a credit for the full amount paid that you can use towards a future program or service, provided you give us at least 7 days notice before the program starts. Credits will be valid for 12 months.

Got more questions? Wondering if this is the right course for you?

I’d love to help answer any additional questions you have, and to help you work out whether this program is the next right step for you and your business. Please contact me here and I’ll be in touch soon.

WhAT PEOPLE SAY

"Jayne isn't just a content creator; she's a master storyteller. Her mind is a treasure trove of strategic insights, and her fingers dance across keyboards, crafting messages that resonate with the soul, build brand loyalty and keep audiences engaged."

Teddi Russell, Fusion Health

"You’ve completely transformed my mindset around social media. I used to think it was completely futile and a waste of my time. Now I love it as a way to strengthen my relationships with my current clients, make meaningful connections with future ones, and grow my business. And it’s all because you got me thinking about it and approaching it differently. Thank you so much!"

Christina Brown, Transform Yoga Pilates Barre

"Working with Jayne is like seeing alchemy in action! I feel very fortunate to have had the benefit of her exceptional skill and experience in helping me shape the online face of my business."

LW, LW Counselling

"When it comes to social media, Jayne isn't just a content creator; she's a master storyteller. Her mind is a treasure trove of strategic insights, and her fingers dance across keyboards, crafting messages that resonate with the soul, build brand loyalty and keep audiences engaged."

Teddi Russell, Fusion Health

"You’ve completely transformed my mindset around social media. I used to think it was completely futile and a waste of my time. Now I love it as a way to strengthen my relationships with my current clients, make meaningful connections with future ones, and grow my business. And it’s all because you got me thinking about it and approaching it differently. Thank you so much!"


Christina Brown, Transform Yoga Pilates Barre

"Working with Jayne is like seeing alchemy in action! I feel very fortunate to have had the benefit of her exceptional skill and experience in helping me shape the online face of my business."

LW, LW Counselling

Jayne Tancred

I acknowledge the Guringai people, Traditional Custodians of the land on which I live and work, and pay my respects to their Elders past, present and emerging, and to all Aboriginal and Torres Strait Islander peoples.

* Price includes GST for Australian residents.

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